Choosing Apple Watch Models for Resale
From affordable Series models to the rugged Apple Watch Ultra: how to pick the Apple Watch generations that fit your customers.
· 5 min read
Apple Watch is a compact, high-value product that is easy to store and ship, which makes it an attractive addition for accessory shops, gift retailers and phone resellers.
Older Series models
Earlier Series models are popular as affordable fitness and notification trackers. They work well for buyers who want an Apple Watch on a budget or as a gift.
Recent Series models
Newer Series models add larger displays, faster chips and more health and safety features, such as Crash Detection and temperature sensing on later generations. They appeal to buyers who want features that will stay supported for longer.
Apple Watch Ultra
The Ultra line has a larger 49mm titanium case, a customisable Action button and water resistance suited to diving and outdoor sports. It sells to a premium, enthusiast audience and holds its value well.
What to check
Confirm case sizes, finishes, bands, GPS or cellular versions, and condition. Most importantly, make sure each watch is free of Activation Lock before resale.
